Privacy policy

Last Updated: August 2026

Protecting your privacy is important to us.

This Privacy Policy explains how ECOVYRA ("ECOVYRA," "we," "our," or "us") collects, uses, discloses, shares, and safeguards your personal information when you visit www.ecovyra.com or otherwise interact with our products and services.

It also explains your privacy rights, the choices available to you, and how you can contact us if you have any questions about your personal information.

Quick Summary

Here's a brief overview of how we handle your information:

  • Minimal Collection: We collect only the information necessary to operate our Website and fulfill your orders.
  • Secure Payments: We never store your complete payment card information. Payments are securely processed by trusted third-party providers.
  • Cookies & Personalization: We use cookies to improve website functionality, analyze performance, and personalize your shopping experience.
  • No Selling of Data: We never sell your personal information for monetary compensation.
  • Your Privacy Rights: Depending on your location, you may have the right to access, correct, delete, or request a copy of your personal information.
  • Easy Opt-Out: You may unsubscribe from marketing emails at any time.
  • Data Safeguards: We implement commercially reasonable safeguards to protect your personal information.

1. Information We Collect

Depending on how you interact with our Website, we may collect the following categories of information:

Information You Provide

When you place an order, subscribe to our newsletter, or contact us, we may collect:

  • Full name
  • Email address
  • Shipping address
  • Billing address
  • Telephone number (if provided)
  • Order information
  • Customer support communications
  • Information voluntarily submitted by you

Payment Information

Payments are securely processed by trusted third-party payment providers, including PayPal and Airwallex.

ECOVYRA does not collect, process, or store your complete payment card details. Payment information is handled directly by our payment providers in accordance with their own privacy and security practices.

Information Collected Automatically

When you visit our Website, we may automatically collect technical and usage data, such as:

  • IP address
  • Browser type and Device type
  • Operating system and Language preferences
  • Time zone
  • Pages viewed and Website interactions
  • Referral URLs and Purchase history
  • Cookie identifiers and Log files

2. How We Use Your Information

We use your personal information for legitimate business purposes, including to:

  • Process and fulfill orders, deliver products, and process refunds or warranty claims
  • Provide customer support and respond to your inquiries
  • Verify transactions, prevent fraud, and detect unauthorized activities
  • Improve our products, services, and Website usability
  • Personalize your shopping experience and measure marketing effectiveness
  • Comply with applicable legal obligations
  • Send promotional communications when you have chosen to receive them

We do not use your information to make automated decisions that produce legal or similarly significant effects concerning you.

3. Legal Bases for Processing (EEA & UK Visitors)

If you are located in the European Economic Area (EEA), the United Kingdom, or another jurisdiction requiring a legal basis for processing personal data, we process your information under the following legal grounds:

  • Contractual Performance: To perform our contract with you, such as processing and delivering your order.
  • Legal Obligations: To comply with legal, tax, and regulatory compliance obligations.
  • Legitimate Interests: To pursue our legitimate business interests, including security, fraud prevention, and customer support.
  • Consent: With your consent, such as when you subscribe to marketing emails or accept non-essential cookies. You may withdraw consent at any time.

4. Newsletter & Marketing Communications

If you subscribe to our newsletter, we may send you product updates, educational content, promotions, exclusive offers, and brand news.

Our email marketing services are provided through Klaviyo. Depending on your location, we may use a double opt-in process to confirm your subscription before sending marketing emails.

You may unsubscribe at any time by:

  • Clicking the "Unsubscribe" link in any marketing email; or
  • Contacting us directly at support@ecovyra.com

Note: Opting out of marketing emails will not affect transactional emails, such as order confirmations, shipping updates, or customer service responses.

5. Cookies & Similar Technologies

Our Website uses cookies and similar tracking technologies to enhance browsing, analyze performance, and deliver relevant advertisements.

Categories of Cookies We Use

  • Essential Cookies: Required for core Website functionality, checkout, cart retention, and security.
  • Functional Cookies: Remember your preferences and personalize your experience.
  • Analytics Cookies: Help us understand visitor behavior to improve site usability.
  • Performance Cookies: Measure technical performance and identify system issues.
  • Advertising Cookies: Help deliver relevant advertisements and measure campaign effectiveness.

Cookies may be Session Cookies, Persistent Cookies, or Third-Party Cookies. Depending on your location, a cookie consent banner will allow you to manage your preferences. You may also adjust cookies via your browser settings.

6. Third-Party Services

We partner with trusted third-party service providers to operate our platform efficiently. These providers process information strictly as necessary to perform services on our behalf:

  • E-commerce Platform: Shopify
  • Payment Providers: PayPal, Airwallex
  • Shipping Carriers: USPS, FedEx
  • Email Marketing: Klaviyo
  • Analytics: Google Analytics
  • Advertising: Meta (Facebook) Pixel, Google Ads Conversion Tracking
  • Product Reviews: Judge.me
  • Customer Support: Shopify Inbox

Each third-party provider operates under its own privacy policy. We encourage you to review their policies directly.

7. How We Share Information

We share personal information only when reasonably necessary to operate our business, fulfill legal requirements, or provide requested services.

ECOVYRA does not sell your personal information for monetary compensation. However, certain online advertising technologies may be categorized as "sharing" or "targeted advertising" under specific state privacy laws (such as CCPA/CPRA). Where required, we provide compliant opt-out mechanisms.

8. Health Information

Although ECOVYRA specializes in scalp care products, we do not intentionally collect, request, or process sensitive health information through our Website.

We do not ask customers for medical diagnoses, treatment history, or scalp conditions during purchase. If you voluntarily share product experience details with Customer Support, we will use that information strictly to respond to your specific inquiry.

9. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes described in this policy:

  • Order Information: Retained as required for accounting, tax, and legal compliance.
  • Customer Service Records: Retained as reasonably necessary to resolve disputes and support ongoing service.
  • Marketing Subscriptions: Retained until you unsubscribe or request deletion.
  • Analytics Data: Retained according to platform-specific retention policies.

10. International Data Transfers

As ECOVYRA serves customers globally, your personal information may be transferred to, stored, and processed in countries outside your residence (including the United States). Where required by applicable law, we ensure standard contractual clauses or equivalent safeguards are in place.

11. Data Security

We maintain commercially reasonable technical, administrative, and physical safeguards designed to protect your information against unauthorized access, loss, misuse, or alteration. However, no internet transmission or electronic storage method can guarantee 100% absolute security.

12. Your Privacy Rights & Choices

Depending on your jurisdiction, you may have the following rights regarding your personal information:

  • Right to access, correct, or delete your personal information
  • Right to receive a portable copy of your data
  • Right to restrict or object to certain processing activities
  • Right to withdraw consent at any time
  • Right to opt out of targeted advertising or third-party data sharing

To exercise any of these rights, please contact us at support@ecovyra.com.

13. California Privacy Notice

California residents have specific rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including the right to request access, deletion, correction, and opt-out of targeted data sharing. To submit a request, contact support@ecovyra.com.

14. Do Not Track Signals

Because there is currently no universal standard for responding to browser-based "Do Not Track" (DNT) signals, our Website does not currently respond to DNT signals. You can manage preferences using our cookie management tools.

15. Children's Privacy

Our Website is intended for general audiences and is not directed at children under 13. We do not knowingly collect personal data from children. If you believe a child has submitted personal data to us, please contact us for immediate deletion.

16. Third-Party Websites

Our Website may contain links to external third-party sites. ECOVYRA is not responsible for the privacy practices, security, or content of third-party platforms.

17. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect operational, legal, or regulatory updates. Revised policies will take effect immediately upon posting, with the updated date reflected at the top of the page.

18. Contact Us

If you have questions regarding this Privacy Policy, your rights, or data protection practices, please contact us:

ECOVYRA
Website: www.ecovyra.com
Email: support@ecovyra.com

We aim to respond to all privacy-related inquiries within 1–2 business days.